“High Tech requires High Touch; in a world where technology is gaining the upper hand and communication is increasingly electronic, the need for real, human contact is increasing. Companies and organisations need to make increasingly conscious choices about where and how to use the human factor to build and maintain customer relationships. Thinking in terms of hospitality offers many useful tools in this respect”.”
Hospitality, strategy and innovation are key concepts in Sander Allegro's professional activities. From his consultancy practice Allegro INN ovationS, Sander supports organisations in innovative, customer-oriented strategy development and implementation. In the Netherlands, but also abroad. Creativity, vision and translating complex concepts into practically applicable solutions characterise Sander's approach and delivered work in which the balance between “high tech” and ‘high touch” is central.
Sander fulfils the position of director of industry relations at Hotelschool The Hague two days a week, is active as a columnist for various hospitality publications, is a director of various organisations, and is a much sought-after speaker and chairman of conferences and other meetings.
